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		Global brand management : a guide to developing, building and managing an international brand / Laurence Minsky and Ilan Geva. by Minsky, Laurence [author.] Geva, Ilan [author.] Publisher: London, United Kingdom : Kogan Page, ©2020 Availability: Items available for loan: Graduate School Library (1)Call number: 658.049 .M666 2020. Place hold Add to cart (remove)
		The new strategic brand management : advanced insights and strategic thinking / Jean-Noel Kapferer by Kapferer, Jean-Noel Edition: 5th ed. Publisher: London : Kogan Page, 2012 Availability: No items available. Add to cart (remove)
		The new strategic brand management : advanced insights and strategic thinking / Jean-Noel Kapferer by Kapferer, Jean-Noel Edition: 5th ed. Publisher: London : Kogan Page, 2012 Availability: Not available: Graduate School Library: In transit (1). Place hold Add to cart (remove)
		Brand success : how the world’s top 100 brands thrive and survive / Matt Haig. by Haig, Matt Edition: 2nd ed. Publisher: London : Kogan Page, 2011 Availability: Items available for loan: Main Library (1)Call number: 658.827 .H149 2011. Place hold Add to cart (remove)
		Strategic brand management : measuring and managing brand equity / Uttam Kumar Singh and Ravi Jyee by Singh, Uttam Kumar Publisher: New Delhi, IN : Jnanada Prakashan, 2010 Availability: Items available for loan: Main Library (1)Call number: 658.827 .Si617 2010. Place hold Add to cart (remove)
		The Soul of the corporation : how to manage the identity of your company / Hamid Bouchikhi and John R. Kimberly. by Bouchikhi, Hamid Kimberly, John R Publisher: NJ : Wharton School publishing, [2008]Copyright date: copyright 2008 Availability: Items available for loan: Main Library (1)Call number: 659.2/B754 2008. Place hold Add to cart (remove)
		Why Johnny can't brand : rediscovering the lost art of the big idea / Bill Schley and Carl Nichols, JR. by Schley, Bill Nichols, Carl, 1955- Publisher: New York : Portfolio, 2005 Availability: Items available for loan: Graduate School Library (1)Call number: 658.827/Sch344 2005. Place hold Add to cart (remove)
		Brands laid bare : using market research for evidence-based brand management / Kevin Ford. by Ford, Kevin Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, c2005Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, c2005 Availability: Items available for loan: Main Library (1)Call number: 658.827/F699 2005. Place hold Add to cart (remove)
		Kellogg on branding : the marketing faculty of the Kellogg School of Management / edited by Alice M. Tybout and Tim Calkins ; foreword by Philip Kotler. by Tybout, Alice M Calkins, Tim Kellogg School of Management Hoboken, N.J. : Wiley, c2005Hoboken, N.J. : Wiley, c2005 Availability: Items available for loan: Main Library (1)Call number: 658.27/K29 2005. Place hold Add to cart (remove)
		The business of brands / Jon Miller and David Muir. by Miller, Jon Muir, David Publisher: New York : John Wiley, [2004]Copyright date: copyright 2004 Availability: Items available for loan: Graduate School Library (1)Call number: 658.827.M648 2004. Place hold Add to cart (remove)