Advertising and promotion; an integrated marketing communications perspective / George E. Belch and Michael A. Belch.
Series: McGraw-Hill/Irwin series in MarketingPublisher: MA : McGraw-Hill.Edition: 5th edDescription: xx,794p.; 26cmContent type:- text
- unmediated
- volume
- 0-07-231445-1
- 659.1 B427
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Print Materials | Main Library General Circulation | 659.1/B427 2001 (Browse shelf(Opens below)) | Available | 0081989 |
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