Cultural heritage tourism : 5 steps for sucess and sustainability / Cheryl M. Hargrove.

By:

Hargrove, Cheryl M [author.]

Series: American Association for State and Local History book seriesPublisher: Lanham, Maryland : Rowman & Littlefield, 2017Copyright date: c2017Description: xxvi, 377 pages : illustrations (black and white) ; 26 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781442278820 (cloth)
9781442278837 (pbk.)

Subject(s):

Heritage tourism

Additional physical formats: Online version:: Cultural heritage tourismDDC classification:

910.684 .H279 2017

LOC classification:

G156.5.H47 H366 2017

Summary: "Cultural Heritage Tourism: Five Steps for Success and Sustainability is a must-read for any intrepid leader interested in leveraging local cultural heritage resources to drive tourism. Cheryl Hargrove has written the definitive guide for communities that want to preserve and share their cultural heritage with the world while managing them responsibly for future generations. Through her step-by-step methodology, she clearly defines the travel segment and provides strategies to engage stakeholders and develop authentic travel experiences as well as ideas for marketing cultural heritage resources and ensuring their sustainability." --Provided by publisher

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Print Materials	Main Library Hotel Restaurant Management	910.684 .H279 2017 (Browse shelf(Opens below))	Available		0122136

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Previous	910.45 .Si617 2012 Cruise tour and travel /	910.68 .M411 2016 Tourism impacts, planning and management /	910.684 .Ev92 2014 Strategic management for tourism, hospitality and events /	910.684 .H279 2017 Cultural heritage tourism :	910.684 .K19 2012 Fundamentals of planning and developing tourism /	910.684 .K21 2018 Cultural and heritage tourism and management /	910.684 .T188 2014 Tourism security : strategies for effectively managing travel risk and safety /	Next

Includes bibliographical references and index.

"Cultural Heritage Tourism: Five Steps for Success and Sustainability is a must-read for any intrepid leader interested in leveraging local cultural heritage resources to drive tourism. Cheryl Hargrove has written the definitive guide for communities that want to preserve and share their cultural heritage with the world while managing them responsibly for future generations. Through her step-by-step methodology, she clearly defines the travel segment and provides strategies to engage stakeholders and develop authentic travel experiences as well as ideas for marketing cultural heritage resources and ensuring their sustainability." --Provided by publisher

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