Strategic management for tourism, hospitality and events / Nigel Evans
Publisher: London : Routledge, an imprint of Taylor and Francis Group, 2014Edition: Second editionDescription: xx, 708 pages ; 26 cmContent type:- text
- unmediated
- volume
- 9780415837279
- 9780415837248
- 9780203771495
- 910.684 .Ev92
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Print Materials | Main Library Hotel Restaurant Management | 910.684 .Ev92 2014 (Browse shelf(Opens below)) | Available | 0116303 |
Includes indexes
"Strategic management for tourism, hospitality and events is the must-have text for students approaching this subject. It introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students' learning and understanding. This book is an essential resource to tourism, hospitality and events students." - Provided by publisher.
Title and location of book
Back cover
Text in English
There are no comments on this title.