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The official CIM courses book : managing marketing performance 2004-2005 / Helen Meek...[et.al.]. by Publisher: Oxford : Elsevier, [2005]Copyright date: copyright 2005
Availability: Not available: Graduate School Library: In transit (1).

International marketing and export management / Gerald Albaum, Edwin Duerr and Jesper Strandskov. by
Edition: 5th ed.
Publisher: London: Pearson Education, [2005]Copyright date: copyright 2005
Availability: Items available for loan: Graduate School Library (1)Call number: 658.84 Al327 2005.

When marketing becomes a minefield. What will you do?. Series: Management dilemmas seriesPublisher: New York : Harvard School Pub., [2004]Copyright date: copyright 2004
Availability: Items available for loan: Graduate School Library (1)Call number: 658.8/M266 2004.

Big business marketing for small business budgets. Big business marketing for small business budgets / Jeanette Maw McMurtry. Publisher: NY : McGraw-Hill, [2003]Copyright date: copyright 2003
Availability: Items available for loan: Graduate School Library (1)Call number: 658.8/M478 2003.

A genie's wisdom: a fable of how a CEO learned to be a marketing genius / Jack Trout. by Publisher: N.Y.: John Wiley, 2003
Availability: Items available for loan: Graduate School Library (1)Call number: 658.8/T861 2003.

Strategic marketing: in the customer driven organization / Frank Bradley. by Publisher: NY : Halsted Press, [2003]Copyright date: copyright 2003
Availability: Items available for loan: Graduate School Library (1)Call number: 658.8/B811 2003.

Strategic marketing management : a means-end approach / Mark E. Parry. by Series: The McGraw-Hill Executive MBA seriesPublisher: MA : McGraw-Hill, [2002]Copyright date: copyright 2002
Availability: Items available for loan: Graduate School Library (1)Call number: 658.8/P265 2002.

Cases on marketing management in the Philippine setting / Ben Paul B. Gutierrez,ed. by Publisher: Q.C.: UP Press, [2002]Copyright date: copyright 2002
Availability: Items available for loan: Graduate School Library (1)Call number: 658.8/C338 2002. Main Library (1)Call number: 658.8/C338 2002.

The hero and the outlaw : building extraordinary brands through the power of archetypes / Margaret Mark and CArol S. Pearson. by Publisher: MA : McGraw-Hill 2001
Availability: Items available for loan: Graduate School Library (1)Call number: 658.8 /M345 2001.

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