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Principles of advertising and IMC / Tom Duncan. by Series: The McGraw-Hill/Irwin series in marketing
Edition: 2nd ed.
Publisher: Chicago, IL : McGraw-Hill/Irwin, [2005]Copyright date: copyright 2005
Availability: Items available for loan: Main Library (1)Call number: 658.827/D912 2005.

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International marketing / Philip R. Cateora and John L. Graham. by Series: The McGraw-Hill/Irwin series in marketing
Edition: 12th ed.
Publisher: MA : McGraw-Hill/Irwin, c2005.
Availability: Items available for loan: Main Library (1)Call number: 658.84/C359 2005.

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