Business research methods / Donald R. Cooper, Florida Atlantic University ; Pamela S. Schindler, Wittenberg University.

By:

Cooper, Donald R

Contributor(s):

Schindler, Pamela S [author.]

Publisher: New York : McGraw Hill Irwin, [2014]Copyright date: copyright 2014Edition: Twelfth McGraw-Hill International Student editionDescription: xxvi, 692 pages : illustrations some color ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781259070952

Subject(s):

Research -- Business -- Methods

DDC classification:

658.0072 .C776

Summary: In its 12th edition, Business Research Methods, all chapters have been evaluated for currency and accuracy. Revisions were made to accommodate new information and trends in the industry. The book has a new structure and the online learning center has been enhanced.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Print Materials	Graduate School Library Master in Business Administration		658.0072 .C776 2014 (Browse shelf(Opens below))	Available		0113348
Reserved Books	Main Library General Circulation	Non-fiction	658.0072 .C776 2014 c.2 (Browse shelf(Opens below))	Available		0115041

Includes bibliographical references (pages 630 - 651) and index.

In its 12th edition, Business Research Methods, all chapters have been evaluated for currency and accuracy. Revisions were made to accommodate new information and trends in the industry. The book has a new structure and the online learning center has been enhanced.

Text in English.

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