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Advertising : principles and practice / Sandra Moriarty, Nancy Mitchell, William Wells.

By: Contributor(s): Publisher: Singapore : Pearson Education South Asia, 2009Edition: 8th edDescription: 685 pages : illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9789810697518
Subject(s): DDC classification:
  • 659.1 .M854
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Holdings
Item type Current library Call number Status Date due Barcode
Print Materials Main Library General Circulation 659.1 .M854 2010 (Browse shelf(Opens below)) Available 0109265

Includes bibliographical references and index.

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