The fortune at the bottom of the pyramid / C. K. Prahalad, educator, business consultant.
Publisher: New Jersey : Wharton School Publishing, [2006]Copyright date: copyright 2006Edition: Paperback editionsDescription: xxi, 273 pages : illustrations are color ; 22 cmContent type:- text
- unmediated
- volume
- 0131877291
- 9780131877290
- 338.9 .P898
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Print Materials | Graduate School Library Master in Business Administration | 338.9 .P898 2006 (Browse shelf(Opens below)) | Available | 0113592 |
Browsing Graduate School Library shelves, Shelving location: Master in Business Administration Close shelf browser (Hides shelf browser)
| 338.64 .T655 1987 Downsizing : | 338.7 .B347 1997 From promise to performance : | 338.7 .Oh36 2003 Centuries of success : | 338.9 .P898 2006 The fortune at the bottom of the pyramid / | 338.9 .Sa121 2008 Common wealth : | 338.9 .T446 2011 Economics of development : theory and evidence / | 338.973 .F491 2013 Financing economic development in the 21st century / |
Includes index
"C. K. Prahalad is Harvey C. Fruehauf."
"This book discusses new business models targeted at providing goods and services to the poorest people in the world. It makes a case for the fastest growing new markets and entrepreneurial opportunities being found among the billions of poor people 'at the bottom of the [financial] pyramid The book consists of a number of case studies and video success stories." -- Provided by publisher
Text in English.
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