Marketing management: (Record no. 91244)

MARC details
000 -LEADER
fixed length control field 00944nam a2200325Ii 4500
001 - CONTROL NUMBER
control field 2311
003 - CONTROL NUMBER IDENTIFIER
control field JRU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170807121248.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050707s us ||||| |||| 00| 0 eng d
011 ## - LINKING LIBRARY OF CONGRESS CONTROL NUMBER [OBSOLETE]
LC control number 91244
040 ## - CATALOGING SOURCE
Description conventions rda
Transcribing agency
Language of cataloging eng
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mullins, John W.
9 (RLIN) 66478
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.82
Item number M961
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-286370-6
245 ## - TITLE STATEMENT
Title Marketing management:
Remainder of title a strategic decision-making approach /
Statement of responsibility, etc. John W. Mullins...[et.al.].
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture MA :
Name of producer, publisher, distributor, manufacturer McGraw-Hill, c2005.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 520p.;
Dimensions 26 cm.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
490 ## - SERIES STATEMENT
Series statement McGraw-Hill/Irwin series in marketing.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Has index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 41319
Topical term or geographic name as entry element GENERAL MANAGEMENT
9 (RLIN) 23003
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Walker, Orville
9 (RLIN) 66479
959 ## -
-- 06/30/2005&
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Newspapers
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Use restrictions Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Shelving control number Total Checkouts Total Renewals Total Holds Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
        Graduate School Library Graduate School Library Master in Business Administration 06/30/2005 Purchased 1590.00   7     658.82/M961 2005 0091338 03/22/2014 03/15/2014 0.00 10/05/2011 Print Materials