Travel and tourism management (Record no. 181063)

MARC details
000 -LEADER
fixed length control field 01875nam a22002897i 4500
003 - CONTROL NUMBER IDENTIFIER
control field JRU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170605122618.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 151005t2014 xxu||||| |||| 00| 0 eng d
011 ## - LINKING LIBRARY OF CONGRESS CONTROL NUMBER [OBSOLETE]
LC control number 181063
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789351151159
040 ## - CATALOGING SOURCE
Description conventions rda
Transcribing agency
Language of cataloging eng
Description conventions rda
Language of cataloging eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.4791
Item number .T779
245 ## - TITLE STATEMENT
Title Travel and tourism management
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture United Aramirates :
Name of producer, publisher, distributor, manufacturer 3G Learning,
Date of production, publication, distribution, manufacture, or copyright notice 2014.
300 ## - PHYSICAL DESCRIPTION
Extent v, 189 pages :
Other physical details color illustrations ;
Dimensions 24 cm + 1 DVD (4 3/4 in.)
336 ## - CONTENT TYPE
Content type term text
337 ## - MEDIA TYPE
Media type term unmediated
338 ## - CARRIER TYPE
Carrier type term volume
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliography : (pages [187]-189)
520 ## - SUMMARY, ETC.
Summary, etc. "The book draws on current empirical data on travel behavior of the world population to establish a foundation for this book. It discusses the possibilities and limits of today's tourism industry in regards to predicting future travel behavior based on socio-demographic changes. The book deals with an issue environmental-climatic and regulatory-market economy dimensions of climate change can affect the tourism industry. It also discusses various aspects of tourism business and product in the global context. The book provides comprehensive coverage of essential marketing principles, such as developing a marketing plan, understanding consumer behavior, doing market research, and implementing the marketing mix. The text also includes sections on contemporary marketing issues such as integrated marketing communications, Internet marketing, responsible marketing, and internal marketing." -- Provided by publisher.
521 ## - TARGET AUDIENCE NOTE
Target audience note
Source [From] Introduction
546 ## - LANGUAGE NOTE
Language note Text in English.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Tourism management.
9 (RLIN) 106541
Topical term or geographic name as entry element Tourism industry.
9 (RLIN) 118106
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Multimedia
Classification part 338.4791
Item part .T779
Call number prefix HRM
Call number suffix 2014
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Shelving control number Total Checkouts Total Renewals Total Holds Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
  Dewey Decimal Classification       Main Library Main Library Hotel Restaurant Management 09/18/2015 Purchased-New Century 2395.00   5     338.4791 .T779 2014 0115192 04/25/2019 04/03/2019 0.00 10/05/2015 Print Materials
  Dewey Decimal Classification       Main Library Main Library Multimedia 09/18/2015 Purchased-New Century 0.00         338.4791 .T779 [2014] CD04565 10/16/2015   0.00 10/16/2015 Multimedia