Services marketing : (Record no. 175416)

MARC details
000 -LEADER
fixed length control field 01000nam a22002897i 4500
003 - CONTROL NUMBER IDENTIFIER
control field JRU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161023093355.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130213t2010 xxu||||| |||| 00| 0 eng d
011 ## - LINKING LIBRARY OF CONGRESS CONTROL NUMBER [OBSOLETE]
LC control number 175416
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071313308
040 ## - CATALOGING SOURCE
Description conventions rda
Transcribing agency
Language of cataloging eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number .Z48
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
9 (RLIN) 79108
245 ## - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc. Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Massachusetts :
Name of producer, publisher, distributor, manufacturer McGraw Hill,
Date of production, publication, distribution, manufacture, or copyright notice 2010.
250 ## - EDITION STATEMENT
Edition statement 5th, int'l ed.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 708 pages :
Other physical details illustrations ;
Dimensions 24 cm.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing
9 (RLIN) 79109
Topical term or geographic name as entry element Customer services
9 (RLIN) 61442
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo
9 (RLIN) 109570
Personal name Gremler, Dwayne D.
9 (RLIN) 109571
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Print Materials
Classification part 658.8
Item part .Z48
Call number prefix G
Call number suffix 2010
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Shelving control number Total Checkouts Total Renewals Total Holds Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
  Dewey Decimal Classification       Main Library Main Library General Circulation 01/14/2013 Purchased - C & E 748.00   2     658.8 Z48 2010 0110411 08/07/2017 08/04/2017 0.00 02/13/2013 Print Materials