Strategic management /
Rothaermel, Frank T.,
Strategic management / Frank T. Rothaermel, Georgia Institute of Technology. - Fourth edition International student edition - xxviii, 555 pages : color illustrations ; 27 cm
Includes bibliographical references and index
"Strategic Management, 4e by Frank T. Rothaermel is the fastest growing Strategy title in the market because it uses a unified, singular voice to help students synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. His approach not only offers students a learning experience that uniquely combines rigor and relevance, but also provides tight linkage between the concepts and cases. Rothaermel 4e prepares students with the foundation they need to understand how companies gain and sustain competitive advantage, while developing students’ skills to become successful future leaders capable of making well-reasoned strategic decisions." - Amazon website
Adult
Text in English
9781260092370
Strategic management.
HD30.28 / .R6646 2019
658.4012 / .R845 2019
Strategic management / Frank T. Rothaermel, Georgia Institute of Technology. - Fourth edition International student edition - xxviii, 555 pages : color illustrations ; 27 cm
Includes bibliographical references and index
"Strategic Management, 4e by Frank T. Rothaermel is the fastest growing Strategy title in the market because it uses a unified, singular voice to help students synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. His approach not only offers students a learning experience that uniquely combines rigor and relevance, but also provides tight linkage between the concepts and cases. Rothaermel 4e prepares students with the foundation they need to understand how companies gain and sustain competitive advantage, while developing students’ skills to become successful future leaders capable of making well-reasoned strategic decisions." - Amazon website
Adult
Text in English
9781260092370
Strategic management.
HD30.28 / .R6646 2019
658.4012 / .R845 2019