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Purple cow : transform your business by being remarkable / Seth Godinches by Publisher: New York : Penguin Books, [2002]Copyright date: copyright 2002
Availability: Items available for loan: Graduate School Library (1)Call number: 658.821 /G585 2002.

Cases on marketing management in the Philippine setting / Ben Paul B. Gutierrez,ed. by Publisher: Q.C.: UP Press, [2002]Copyright date: copyright 2002
Availability: Items available for loan: Graduate School Library (1)Call number: 658.8/C338 2002. Main Library (1)Call number: 658.8/C338 2002.

Marketing made simple / Geoff Lancaster, Paul Reynolds. by Publisher: Oxford: Butterworth/Heinemann., [2002]Copyright date: copyright 2002
Availability: Items available for loan: Main Library (1)Call number: 658.8/L244 2002.

Best practices in international marketing / Ilkka A. Ronkainen and Michael R. Czinkota. by Publisher: Q.C. : JMress, 2002
Availability: Items available for loan: Graduate School Library (1)Call number: 658.8/R773 2002. Main Library (1)Call number: 658.8/R773 2002.

Contemporary marketing / Louis E. Boone and David L. Kurtz. by Publisher: Australia: South-Western, 2002
Availability: Items available for loan: Main Library (1)Call number: 658.8/B724 2002.

Marketing research text and cases / Bruce Wrenn, Robert Stevens and David Loudon. by Publisher: N.Y.: Haworth Press, 2002
Availability: Items available for loan: Main Library (1)Call number: 658.83/W945 2002.

Marketing your services: for people who hate to sell / Rick Crandall. by Publisher: MA : McGraw-Hill, 2002
Availability: Items available for loan: Main Library (1)Call number: 658.8 C891 2002.

B2B marketing: a radically different approach for business-to-business marketers / Steve Minett. by Publisher: London: Pearson Education, 2002
Availability: Items available for loan: Main Library (1)Call number: 658.8/M664 2002.

Understanding business marketing and purchasing: an interaction approach / Edited by David Ford. by
Edition: 3rd ed.
Publisher: London: Business Press, 2002
Availability: Items available for loan: Main Library (1)Call number: 658.8/Un55 2002.

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