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Making marketing happen : how great companies make strategic marketing planning work for them / Brian D. Smith.

By: Publisher: Boston : Elsevier, [2005]Copyright date: copyright 2005Description: xvi, 377 pages ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0-7506-6248-4
Subject(s): DDC classification:
  • 658.8101 Sm643
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Holdings
Item type Current library Call number Status Date due Barcode
Print Materials Main Library General Circulation 658.8101/Sm643 2005 (Browse shelf(Opens below)) Available 0093533

Includes bibliographical references and index.

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