Marketing ROI: the path to campaign, customer and corporate profitability / James D. Lenskold.
Publisher: MA : McGraw-Hill, 2003Description: xiv, 268p.: illustrations; 24cmContent type:- text
- unmediated
- volume
- 0-07-141363-4
- 658.1554 L573
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Print Materials | Main Library General Circulation | 658.1554/L573 2003 (Browse shelf(Opens below)) | Available | 0085662 |
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