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Marketing; principles and strategy / Assael, Henry

By: Language: English Publisher: Chicago : Dryden Press, [1990]Copyright date: copyright 1990Description: xxviii,739p. ill ; 26cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0-03-016622-5
Subject(s): DDC classification:
  • 658.8 As71
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Holdings
Item type Current library Call number Status Date due Barcode
Print Materials Main Library General Circulation 658.8/As71 c1990 (Browse shelf(Opens below)) Available 0055019

Includes bibliographies and index

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