Strategic management : creating competitive advantages / Gregory G. Dess, University of Texas at Dallas, Gerry McNamara, Michigan State University, Alan B. Eisner, Pace University, Seung-Hyun (Sean) Lee, University of Texas at Dallas.
Copyright date: New York : McGraw-Hill Education, c2019Edition: Ninth editionDescription: xii, 433 pages ; 26 cmContent type:- text
- unmediated
- volume
- 9781260084306
- 658.4012 .D475 2019
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Print Materials | Main Library Master in Business Administration | Non-fiction | 658.4012 .D475 2019 (Browse shelf(Opens below)) | Available | 0124312 |
Includes indexes.
"Strategic Management: Creating Competitive Advantage, Ninth Edition, written by the well respected authors Dess/Lumpkin/Eisner/McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, internet strategies, crowdsourcing, environmental sustainability. The accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this title an excellent resource for your students." --Amazon.com
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