Strategic management : a concept framework / Arabinda Bhandari, MBA, PhD., Raghunath Prasad Verma, PhD., MRES, MSAD
Publisher: New Delhi : McGraw-Hill Education (India) Private Limited, [2013]Copyright date: copyright 2013Description: xviii, 680 pages ; 23 cmContent type:- text
- unmediated
- volume
- 97812590126409
- 125602640x
- 658.4012 .B575
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Print Materials | Main Library General Circulation | 658.4012 .B575 2013 (Browse shelf(Opens below)) | Available | 0113464 |
Includes bibliography and index.
"This book discusses the concepts of strategic management, as they have evolved, with help of cases, exhibits, and examples in Indian as well as global context. It features a balanced focus on the latest thinking in this area on one hand, and the application of concepts on the other. With 12 chapters and five cases, it succinctly touches upon all important strategies at various levels - business, functional, and operational. With real-life illustrations and rich pedagogy, itg will be useful for the students of business management. It will also serve as good source of reference for the practicing managers." -- Provided by publisher
Text in English.
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