Emotional branding: the new paradigm for connecting brands to people / Marc Gobe.
Publisher: Germany: Tessloff Publishing, 2001Description: xxxii, 319p.; 24 cmContent type:- text
- unmediated
- volume
- 1-58115-078-4
- 658.827 G574
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Print Materials | Main Library General Circulation | 658.827/G574 2001 (Browse shelf(Opens below)) | Available | 0090655 |
Browsing Main Library shelves, Shelving location: General Circulation Close shelf browser (Hides shelf browser)
| 658.4012/C246 2001 Key account management and planning: | 658.4038/Sch385 2004 CIO survival guide : | CIO survival guide: | 658.875/Sch382 2002 Specialty shop retailing: | 658.827/G574 2001 Emotional branding: | 658.478/Eg28 2005 The executive guide to information security: | 259.23/Ol52 2001 Youth ministry management tools: | 658.478/C264 2004 IT architecture toolkit / |
Includes bibliographical references and index.
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