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Strategic management : a procedural approach with cases / Nick L. Aduana.

By: Quezon City : C&E Publishing Inc., Ⓒ2021Description: 207 pages ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9789719813507
Subject(s): DDC classification:
  • 658.4012 .Ad244 2021
Summary: "The Book With strategic management being considered the capstone course of all management and business subjects, Strategic Management: A Procedural Approach with Cases addresses the common need of business students to gain a deeper understanding of the subject. The book covers the entire strategic management process at the corporate, business, and functional levels of a company. It discusses the different approaches, techniques, tools, and models used in the analysis of the environmental layers of a business and strategy formulation, implementation, and evaluation and control. Furthermore, it examines the methods of conducting a case study analysis. Case studies and real-life scenarios are provided to enable students to apply the concepts and theories they learned and develop and enhance their logical, analytical, and decision-making skills." --Back cover
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Print Materials Main Library Filipiniana Section Non-fiction 658.4012 .Ad244 2021 (Browse shelf(Opens below)) Available 0125056

Cover At head of title: "C&E Publishing, Inc." -- Cover

Includes bibliographical references (201-202) and index.

"The Book With strategic management being considered the capstone course of all management and business subjects, Strategic Management: A Procedural Approach with Cases addresses the common need of business students to gain a deeper understanding of the subject. The book covers the entire strategic management process at the corporate, business, and functional levels of a company. It discusses the different approaches, techniques, tools, and models used in the analysis of the environmental layers of a business and strategy formulation, implementation, and evaluation and control. Furthermore, it examines the methods of conducting a case study analysis. Case studies and real-life scenarios are provided to enable students to apply the concepts and theories they learned and develop and enhance their logical, analytical, and decision-making skills." --Back cover

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