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Fundamentals of entrepreneurship / H. Nandan, formerly of Umeschandra College and City College of Commerce and Business Administration Kolkata.

By: Publisher: Delhi : PHI Learning Private Limited, [2013]Copyright date: copyright 2013Edition: (Third edition)Description: xi, 267 pages ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9788120347502
Subject(s): DDC classification:
  • 658.421 .N176
Summary: "the new edition of this compact text continues to serve as an essential guide to students and entrepreneurs for establishing a new venture. The book shows the reader, in an easy to understand style, how to mobilize resources, how to tap market opportunities, how to conduct feasibility studies, and how to promote new ventures. The book discusses in detail the various techniques of product and process developmetn and the method of product pricing." -- Provided by the author.
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Holdings
Item type Current library Call number Status Date due Barcode
Print Materials Main Library General Circulation 658.421 .N176 2013 (Browse shelf(Opens below)) Available 0114382

Includes bibliographical references (pages 259-260) and index.

"the new edition of this compact text continues to serve as an essential guide to students and entrepreneurs for establishing a new venture. The book shows the reader, in an easy to understand style, how to mobilize resources, how to tap market opportunities, how to conduct feasibility studies, and how to promote new ventures. The book discusses in detail the various techniques of product and process developmetn and the method of product pricing." -- Provided by the author.

Text in English.

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