Beyond buzz : (Record no. 163214)

MARC details
000 -LEADER
fixed length control field 00786nam a2200277Ia 4500
001 - CONTROL NUMBER
control field 8669
003 - CONTROL NUMBER IDENTIFIER
control field JRU
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070802s2007 enk||||| |||| 00| 0 eng d
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kelly, Loisd1955-
9 (RLIN) 102267
011 ## - LINKING LIBRARY OF CONGRESS CONTROL NUMBER [OBSOLETE]
LC control number 163214
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780814473832 hardcover
245 ## - TITLE STATEMENT
Title Beyond buzz :
Remainder of title the next generation of word-of-mouth marketing /
Statement of responsibility, etc. Lois Kelly.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer AMACOM,
Date of production, publication, distribution, manufacture, or copyright notice c2007.
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number K29 2007
300 ## - PHYSICAL DESCRIPTION
Extent x, 228 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references p. 213-220 and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication in marketing.
9 (RLIN) 35946
Topical term or geographic name as entry element Marketing.
9 (RLIN) 24325
951 ## - EQUIVALENCE OR CROSS-REFERENCE--GEOGRAPHIC NAME/AREA NAME [OBSOLETE] [CAN/MARC only]
Geographic name Dollars
959 ## -
-- 08/01/2007&
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Newspapers
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Use restrictions Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Shelving control number Total Checkouts Total Renewals Total Holds Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Graduate School Library Graduate School Library Master in Business Administration 08/01/2007 Turned-over 0.00         658.8/K29 2007 0098081 10/06/2011 0.00 10/06/2011 Print Materials