Big business marketing for small business budgets. | Big business marketing for small business budgets /

Big business marketing for small business budgets. Big business marketing for small business budgets / Jeanette Maw McMurtry. - xiv, 304 pages ; 24 cm.

Includes bibliographical references and index.

0-07-140597-6


Marketing--Management.
Small business--Marketing.
GENERAL MANAGEMENT

658.8 / M478