Strategic management :

Dess, Gregory G.,

Strategic management : text and cases / Gregory G. Dess, University of Texas at Dallas, Gerry McNamara, Michigan State University, Alan B. Eisner, Pace University, Seung-Hyun (Sean) Lee, University of Texas at Dallas. - Ninth Edition - xliii, 433 pages ; 26 cm

Includes bibliographical references and index

"Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor." --Amazon website

Adult


Text in English

9781260288353


Strategic management.

HD30.28 / 2019

658.4012 / .D475 2019