TY  - BOOK
AU  - Waterton,Emma
AU  - Watson,Steve
TI  - The Semiotics of heritage tourism / 
SN  - 9781845414214
U1  - 338.47 
PY  - 2014///
CY  - Bristol : 
PB  - Channel View Publications, 
KW  - Heritage tourism
KW  - Culture
KW  - Semiotic models
N1  - Includes bibliographical references (pages 124-136) and index; [For HRM and Tourism Management students]
N2  - "This book presents a new way of understanding heritage tourism that focuses on what people feel and not just what they see. Traditionally, semiotics points to the study of signs and symbols, and how we use them to make sense of the world. Here semiotics is extended into our other senses as part of what it means to experience heritage as tourists." -- [edited] Provided by publisher.
ER  -