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19372
JRU
20161023092536.0
041029s2003 ph||||| |||| 00| 0 eng d
111564
0-7494-3797-9
rda
JRU LIBRARY
658.827
.L597
LePla, F Joseph
82526
Brand driven:
the route to integrated branding through great leadership /
F. Joseph LePla, Susan V. Davis, and Lynn M. Parker.
UK:
Kogan Page.,
2003.
xvi,334p.:
illustrations;
24cm.
text
txt
rdacontent
unmediated
n
rdamedia
volume
nc
rdacarrier
Brand name products
Management.
57586
Leadership.
25441
GENERAL MANAGEMENT
23003
Davis, Susan V.
82527
Parker, Lynn M.
82528
ddc
PT
658.827
.L597
TBA
2003
0
0
ddc
0
0
0
GS
GS
TBA
2004-10-11
Purchased-Forefront
3834.00
0
2
0
0
658.827.L597 2003
0088420
2019-11-23 00:00:00
2019-11-08
0.00
2011-10-05
PT
111564
111564