TY - BOOK AU - Carpenter,Phil TI - eBrands; building an Internet business at breakneck speed SN - 0-87584-929-6 U1 - 658.827 PY - 2000/// CY - MA PB - Boston Harvard Business School Publ. KW - Business names KW - Brand name products KW - Electronic commerce KW - Internet (Computer network) KW - GENERAL MANAGEMENT N1 - Includes index ER -