TY  - BOOK
AU  - Arnould,Eric
AU  - Price,Linda
AU  - Zinkhan,George
TI  - Consumers
SN  - 0-07-121426-7
U1  - 658.8   
CY  - MA
PB  - McGraw-Hill, 2004.
KW  - Consumer behavior
KW  - United States
KW  - GENERAL MANAGEMENT
ER  -