TY - BOOK AU - Byrd, Mary Jane, TI - Small business management / SN - 9781259538988 U1 - 658.022 PY - 2018/// CY - New York : PB - McGraw-Hill Education, KW - Small business KW - Management. KW - Management KW - Case studies. N1 - Includes index; Adult N2 - "Small Business Management: An Entrepreneur's Guidebook takes a practical down-to-earth approach to conceiving planing, organizing and managing a small business. Based on extensive theory, research, and practice, the material is presented from a "how-to" perspective, with many practical examples and applications from the business world,much of which is based on the author's own business experience. The eight edition has been thoroughly updated to reflect the latest trends and topics. Highlights include: - All new business plan example in the appendix to Chapter 6 - New profiles featuring innovative small businesses, such as Southern Comfort Carriage Ride in Chapter 6 and Hummingbird Ideas in Chapter 8 - Updated coverage of technology throughout, such as the use of social media in selecting advertising media in Chapter 9 - Current topics added and updated throughout, such as OSHA requirements for emergency action plans in Chapter 10, coverage of peer-to-peer payment in Chapter 15 and new data on how the Affordable Care Act is working in Chapter 16." --Provided by publisher ER -