TY  - BOOK
AU  - Midgley,Dale,d1940-
AU  - Midgley,Ben
TI  - Golden circle secrets: how to achieve consistent sales success through customer values and expectations 
SN  - 0471718572
U1  - 658.81 
PY  - 2005///]
CY  - Hoboken, N.J.
PB  - Wiley
KW  - Sales Management
KW  - Success in business
KW  - Customer relations
KW  - Selling
N1  - Includes bibliographical references and index; Why the golden circle? -- Sales and your corporate culture -- The sales process in depth -- Sales authenticity and customer connection -- Prospective customer service -- World class care -- Relationship -- Referral -- How it began : Ben's golden circle parable -- Dale's golden circle words to live by
ER  -